Wednesday, 19 April 2017

THE MAGIC OF SIMI

“Follow your own particular dreams. We are handed a life by peers, parents and society, you can do that or follow your own dreams. Life is short, be a dreamer but be a practical person” HUGH HEFNER.

From being just a kid singer to watcing Waje, Omawumi and others hit the limelight and rule the Nigerian music industry Simi never lost sight of her dream. She knew she would reign as queen and to a lot of nigerians presently Simi is simply the best of the pack.

Born in Lagos state Nigeria, Simi, a mass communications graduate, is no stranger to the Nigerian music industry. She wrote her very first song at the age of 10 and started out singing and dancing in her early teens as a member of the teenage church choir. 

Eventually, she went on to launch her debut album in 2008, which was produced by Samklef. The album spawned hits such as Ara Ile, Ogaju, Iya Temi, to name a few. Even though she started off as a gospel artiste she has evolved into a pop queen.

In 2014 via her former record label she officially get signed to to X3M Music, the Lagos-based record label which is home to Nigerian R&B sensation Praiz and others. After getting signed to X3M Music Simi went on to release Tiff and E no go good to the public.
Tiff was actually her most successful single of 2014 as it was already enjoying a lot of air-plays on many radio station and and massive online downloads and streams just weeks after release. The songs also got her a couple of award nominations in 2014 and the rest like they say is history.

With her diverse music objectives that align with mainstream industry nature and peculiarities Simi has won over millions of Nigerian music lovers and her obvious musical talents has been noticed all over Africa.

Simi has shone brilliantly since her musical relationship with the amazing Falz and their joint EP 'Chemistry' is a testament to that.

From the infectious “Tiff” and clubby “E no go funny” down to the witty "Jamb Question" Simi blew hearts away and she has gone on to nail a spot for herself among the current crop of Nigerian stars.

Dear SIMI, please dont stop. As long as Nigerians keep enjoying your music that should be enough motivation to keep you going against critics.

Believe me when i say simi is simply magical. Happy birthday to an iconic Singer.
Akpofure Shedrack is an entertainment analyst and critic with passion for penning down unspoken words.

Follow the writer on twitter and instagram @king_konfam.
Cover Art by ARTWORQ
Instagram handle: @artworq

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